Google Ads Manager

Dyninno is a group of companies providing products and services in the travel, finance, entertainment, and technology sectors in 50+ countries. The company develops and implements innovations and technology in its products. Thanks to that, casting professionals quickly find true talent, travelers get the best ticket prices for flights from over 70+ airlines in a fraction of a second, and clients have access to loan products and financial instruments in just one click from anywhere in the world.    

Our Performance Marketing Team is looking for an enthusiastic and energetic Google Ads Manager, who will be responsible for managing Google Ads accounts, initially for one of our Travel brands.  

Responsibilities:  

• Perform daily PPC account management and optimization on Google Ads and potentially other search platforms (if needed) working with multiple languages;  
• Set up, manage and optimize all Google Ads campaign types: Search, Display, Discovery/Demand Gen, Remarketing, Performance Max and Video campaigns etc;  
• Proactively provide recommendations and execute strategies for accounts optimization to ensure new lead generation;  
• Monitor, drive and maintain important accounts metrics to the required targets and quality levels; CTR, Conversion Rates, No.of Leads, CPL, Profitability levels etc;  
• Continuously ideate, implement, and measure the results of A/B tests for ad copy, promotions, targeting and landing pages;  
• Create frequent reports about campaign performance and suggest recommended actions for improvement;  
• Troubleshoot any account, setup and/or tracking issues;  
• Develop strong, strategic relationships with external advertising partners and internal business-specific marketing product teams;  
• Stay up to date with relevant industry/channel best practices, trends and developments.   

Requirements:  

• Bachelor’s Degree, ideally in Marketing or Business, or equivalent experience;  
• From 2 years of experience managing SEM campaigns;  
• Experience managing large or multiple accounts and budgets is a plus;  
• Experience working with other PPCs: Yahoo, Bing is a plus;  
• Experience with website analysis using a variety of analytic tools including Google Analytics as well as internal reporting tools;  
• Experience in Travel-related industry (car rental, flights, hotels) is considered as advantage;  
• Excellent command of English. Spanish language knowledge is a plus;
• Highly motivated with ability to thrive in a fast-paced and fluid environment. 

There is no one-size-fits-all here, we are quite flexible and use individual approach with every candidate we meet. While getting familiar during our interview, we try to understand where your working experience, professional skills and future contribution to the company can be applied within our multiple business projects.  

We don’t want to set any limits, but if we are naming the numbers, then the starting point for this position is not less than 2500 EUR Gross per month.  

With us you will:    

• Be a part of a top-tier team of professionals, work on global projects that reach millions worldwide, create complex one-of-a-kind in-house products and solutions;    
• Get opportunities for professional development: learn new skills with online courses, broaden your network in local and international conferences, receive mentoring;   
• Enjoy our learning-oriented culture: learn and exchange ideas in lectures and workshops led by your colleagues and team leaders;    
• Have flexible working hours and plan your day – it’s all about the teamwork and performance;   
• Get extra benefits for your health and well-being; we will fully cover your health insurance (dentistry, out-patient treatment, etc.), organize well-being lectures and workshops to promote and support self-care, arrange an office yoga class, offer to take part in vaccination days in the office, and much more;    
• Enjoy a variety of employee discount programs and have fun at monthly internal activities and celebrations;    
• Work from a spacious, modern, and well-equipped office in the very heart of Riga, with parking space for bike or scooter.   

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